Insights

The Applyd Blog

Practical marketing insights, tool guides, and career advice from our team.

Build Your Marketing Plan in 12 Slides: A Practical Guide for Marketers and SMEs
Oct 2, 2026 · 8 min read

Build Your Marketing Plan in 12 Slides: A Practical Guide for Marketers and SMEs

A good marketing plan fits on 12 slides: make the strategic choices first, then make the numbers work. Most plans fail not because they are...

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7 Marketing Books Every Marketing Professional Should Read
Oct 2, 2026 · 6 min read

7 Marketing Books Every Marketing Professional Should Read

Seven books cover the core skills every marketer needs. Building a StoryBrand by Donald Miller teaches clear brand messaging by making the customer the hero. Influence by Robert Cialdini explains the psychology behind why people say yes.

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Digital Tools Bootcamp ’26: 1,465 Learners, 24 Tools and What Comes Next
Oct 2, 2026 · 2 min read

Digital Tools Bootcamp ’26: 1,465 Learners, 24 Tools and What Comes Next

The Digital Tools Bootcamp ’26 drew 1,465 learners from 5 countries and more than 200,000 views online. Twenty-four facilitators taught 24 digital tools in free live sessions. Thank you for learning with us, and get ready for more. If you need a shorter version for an SEO meta description (under 160 characters): 1,465 learners, 24 tools, 200K+ views. See how the Digital Tools Bootcamp ’26 went, and what Applyd Academy has planned next.

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How to Edit Reels in CapCut PC: A Beginner's Step-by-Step Guide
Sep 28, 2026 · 12 min read

How to Edit Reels in CapCut PC: A Beginner's Step-by-Step Guide

To edit a reel in CapCut PC, organize your files first, trim with keyboard shortcuts (Ctrl+B, Q, W), clean your voice audio, add music at about -20 dB, customize your captions, check platform safe zones, color grade on an adjustment layer, and export at 1080p and 30fps.

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How Do I Know If AI Hiring Tools Are Actually Better Than Human Recruiters?
Sep 4, 2026 · 10 min read

How Do I Know If AI Hiring Tools Are Actually Better Than Human Recruiters?

AI hiring tools can improve recruitment speed and screening, but human judgment remains essential. The best approach is AI-assisted, human-led recruitment focused on hiring quality, not just efficiency.

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How to Organize Google Drive: A Simple Guide to Work Smarter
Aug 27, 2026 · 6 min read

How to Organize Google Drive: A Simple Guide to Work Smarter

Learn how to organize Google Drive in simple steps — folders, sharing permissions, AI search, and a quick checklist to keep everything tidy.

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Google Gemini AI Tutorial: How to Use Gemini for Work, Research, Marketing and Productivity
Aug 27, 2026 · 10 min read

Google Gemini AI Tutorial: How to Use Gemini for Work, Research, Marketing and Productivity

Google Gemini is Google's multimodal AI assistant that helps with marketing, research, writing and everyday productivity, and works alongside tools like Google AI Studio and NotebookLM. When you use it well, with clear instructions and good background information, it helps you work smarter, though you should always check the results yourself.

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Starting a Digital Marketing Career: A Simple Guide for Beginners
Aug 27, 2026 · 11 min read

Starting a Digital Marketing Career: A Simple Guide for Beginners

A beginner-friendly guide showing that you don't need years of experience to start in digital marketing; just one small project, a basic skill, and the courage to begin. It also covers practical steps like free certifications, building a portfolio from scratch, and optimizing your LinkedIn profile to attract real opportunities.

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Mastering ClickUp for Project Management: Building Systems That Scale
Aug 26, 2026 · 5 min read

Mastering ClickUp for Project Management: Building Systems That Scale

Learn how to build a scalable project management system in ClickUp by focusing on processes before software. This training covers workflow design, ClickUp hierarchy, task management, dashboards, custom fields, and automations using a real-world agency case study. Discover practical strategies to improve team accountability, visibility, and productivity while creating systems that grow with your business.

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