MARKETING MATHEMATICS MASTERCLASS

Turn Marketing Data Into Smart Business Decisions

Learn how to understand marketing numbers, analyze performance, and make better business decisions using data.

This practical training is designed for marketing professionals who want to confidently measure campaign performance, optimize budgets, and communicate marketing impact.

Who Should Attend?

• Marketing Professionals

• Digital Marketers

• Performance Marketers

• Business Owners

• Entrepreneurs

• Marketing Managers

What You Will Learn

• Marketing Metrics and Key Calculations

• ROI (Return on Investment) Analysis

• ROAS (Return on Ad Spend)

• Customer Acquisition Cost (CAC)

• Customer Lifetime Value (CLV)

• Conversion Rate Analysis

• Break-Even Analysis

• Profit and Revenue Calculations

• Marketing Budget Analysis

• Social Media Performance Metrics

• Google Analytics Metrics

• PPC and Advertising Calculations

• Forecasting and Data-Driven Decision Making

Why Attend?

Stop guessing and start making informed marketing decisions.

This hands-on session will help you understand the numbers behind campaigns, budgets, customer growth, and business performance.

By the end of the training, you will confidently explain:

• How much was spent

• What results were generated

• Which strategies worked

• What needs improvement

• How marketing contributes to business growth

Facilitated by an experienced Marketing Professional.

Training Options

In-Person Training: GHS 2,500

Online Training: GHS 2,000

Includes practical exercises, training resources, templates, and certificate of participation.

Limited seats available.

Become the marketer who understands not only creativity, but also the data, calculations, and business decisions behind marketing success.